News

An eCommerce store’s success relies heavily on collecting and analyzing its metrics. As a business owner, it would be difficult to make informed decisions or understand your store’s performance without this data. With the right formulas, you can quickly identify issues, assess your profit, gauge...

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Imagine being able to immerse your customers in an experience that was uniquely yours. Now you can with the Metaverse.  The Metaverse is the future of marketing. There’s a lot to explore, and it’s packed with opportunities.  But is it just for the big brands?...

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With gas prices rising and inflation showing no signs of stopping, customers have been changing their shopping habits accordingly. It might not be what you’re thinking, though. To help cut costs, shoppers have been turning more and more to ecommerce. However, shopping online offers more...

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PPC For Business

As consumers spend more of their time online, more businesses are beginning to take advantage of digital advertising to create a high-impact marketing strategy. Although, this presents just one problem: advertising is often expensive, especially for small businesses.  Pay-per-click advertising, or PPC, is a low-cost...

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SEO for business

When was the last time you saw a phone company “white” or “yellow” pages directory, let alone flipped through one to find the person or business you needed? When did you last consult a multi-volume encyclopedia or other reference book? For many, the answer is...

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As COVID-19 changed the way the world operates, e-commerce became an explosive growth avenue for many companies. Many merchants closed their brock-and-mortar locations and channeled their business through e-commerce. Many dynamics changed including shipping costs that went through the roof. Here are 3 ways to...

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