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SEO for business

When was the last time you saw a phone company “white” or “yellow” pages directory, let alone flipped through one to find the person or business you needed? When did you last consult a multi-volume encyclopedia or other reference book? For many, the answer is...

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As COVID-19 changed the way the world operates, e-commerce became an explosive growth avenue for many companies. Many merchants closed their brock-and-mortar locations and channeled their business through e-commerce. Many dynamics changed including shipping costs that went through the roof. Here are 3 ways to...

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Given the recent and drastic escalation of Amazon’s advertising revenue, other tech giants such as Google and Facebook are left wondering what the future of tech and advertising will look like. As of now, Amazon accounts for about 40% of all e-commerce in the United...

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Google today announced it will be deepening its partnership with Shopify. Shopify’s 1.7 million merchants will now be able to easily reach shoppers in across some of Google’s platforms, including Search. The move comes as Google and Shopify are ramping up their efforts against increased competition in...

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Social media is no longer optional for businesses to succeed. Today, it has become a mandatory element to any business’s marketing plan. How many times have you found a product you need, or a service recommended by a friend while scrolling through your newsfeed?  Know...

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