An eCommerce store’s success relies heavily on collecting and analyzing its metrics. As a business owner, it would be difficult to make informed decisions or understand your store’s performance without this data. With the right formulas, you can quickly identify issues, assess your profit, gauge...
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With gas prices rising and inflation showing no signs of stopping, customers have been changing their shopping habits accordingly. It might not be what you’re thinking, though. To help cut costs, shoppers have been turning more and more to ecommerce. However, shopping online offers more...
Read moreConsumer purchasing habits can be a mysterious thing. Scientists don’t know how a bumble bee flies, as its aerodynamics are all wrong. And why, during the most challenging holiday shopping season anyone can remember, did sales hit unheard-of peaks, even though many shelves were bare...
Read moreAs COVID-19 changed the way the world operates, e-commerce became an explosive growth avenue for many companies. Many merchants closed their brock-and-mortar locations and channeled their business through e-commerce. Many dynamics changed including shipping costs that went through the roof. Here are 3 ways to...
Read moreGiven the recent and drastic escalation of Amazon’s advertising revenue, other tech giants such as Google and Facebook are left wondering what the future of tech and advertising will look like. As of now, Amazon accounts for about 40% of all e-commerce in the United...
Read moreGoogle today announced it will be deepening its partnership with Shopify. Shopify’s 1.7 million merchants will now be able to easily reach shoppers in across some of Google’s platforms, including Search. The move comes as Google and Shopify are ramping up their efforts against increased competition in...
Read moreMagento is a long-standing leader amongst mid-market and enterprise eCommerce platforms. However, deciding between Magento’s available software licenses can be challenging, even for experienced eCommerce insiders.
Read moreWe are very excited to see new advancements to driving these lower-funnel actions like online sales.
Read moreLet Wizard Digital Help Get You Started Our friends at Google and our team here at Wizard Digital recognize that the retail sector has faced many threats over the past few years, which have only increased during this pandemic. With most physical stores shuttered, digital...
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